WHITE CASTLE.
Since 2016, my partner Eddie Van Bloem and I have been managing all the creative on White Castle. The work our teams make lives mostly on TV and social and we work closely with media and PR teams as well. The work ranges from general brand work to Limited-Time-Offers and everything in between. We’ve overseen multiple teams, created fun work, and navigated the brand thru 2 new campaign launches, 2500+ social posts, countless activations and online programs for both their Restaurant and Retail business.
Here are some of my favorite projects, including the recent new brand campaign work called Follow Your Crave.
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Foundation for Fundamental Rights